The best advertising campaigns from India (11, 2025)

This collection brings together 11 of the best advertising campaigns from India, all from 2025. It spans 11 brands across a wide spread of industries, including charity and NGO, drinks, energy and utilities, fashion, finance and insurance, food, health and pharma, and home and furniture. Most of the work is film, with one print example. The set includes a mix of serious, cinematic, dark, emotional, minimal, playful, poetic, and surreal tones, with themes that range from health and safety to identity, family, love, community, aspiration, and social issue. Ogilvy India appears most often among the companies listed, alongside several other agencies and production names.

A creative can use this page to quickly see how Indian campaigns in 2025 are using different tones and formats to address both brand and social themes. The examples show a useful spread, from product-led ideas to work built around public interest and everyday life. It is a practical reference point for comparing how film and print are used across sectors, and for finding approaches that feel serious, cinematic, or more playful depending on the brief.

AI-written introduction