The best film advertising campaigns (1013, 2015–2025)

This collection brings together 1,013 film advertising campaigns from 2015 to 2025. It spans a wide mix of brands, led by Apple, Unilever, Nike, McDonald’s and Uber, and includes work from companies such as Iconoclast, SERVICEPLAN GERMANY, TBWA\ Media Arts Lab Los Angeles, DIVISION and Riff Raff Films. The strongest country counts come from the United States and the United Kingdom, with France, Canada, Brazil, India, Australia and Japan also represented. The most common industries are Technology, Food, Media & entertainment, Charity & NGO, Public service and Retail. Tone and theme counts point to a range that is often cinematic and serious, but also warm, minimal and playful, with recurring subjects including Health, Aspiration, Identity, Technology, Social issue, Family, Sport and Celebration.

A creative can use this page to compare how film campaigns handle different briefs across sectors, markets and moods. It is useful for finding reference points for brand-led storytelling, issue-based work, retail ideas or more emotional and documentary styles, while seeing how certain themes appear across many industries. The example titles show the range of recent work in the archive, from campaign films for entertainment, retail and consumer brands to pieces built around sport, identity and seasonal ideas.

AI-written introduction